## The time that you post your Stories has a huge impact on your views.
Stories get more views when you post at the times your specific audience is already scrolling.
### Post while your specific audience is already scrolling.
- The posting time changes the view count.
- Use the hours your own audience is already in the app.
- A Story posted to an empty audience gets fewer views.
What you can try now: [Post the Story when this audience is already scrolling](/tools/instagram/best-time-to-post).